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Consumer behavior and marketing management (Book)

By: Myers, J.H.

Contributor(s): Reynolds, W.H.

Publisher: New York Houghton Mifflin 1967Description: 335p. 21 cm.Subject(s): Marketing--Management Motivation research (Marketing)

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Item type	Current location	Call number	Copy number	Status	Date due	Barcode
Book	Perpustakaan LGM PLGM-Open Shelf	658.5 MYE (Browse shelf)	1	Available		00019643

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Previous	658.5 INS A 2-day intensive course on production planning scheduling and control, the Park Royal Hotel, Kuala Lumpur, 13-14 May, 1996.	658.5 KOB 20 keys to workplace improvement	658.5 MIL Organizational strategy, structure, and process	658.5 MYE Consumer behavior and marketing management	658.5 OWE Management of industrial enterprises	658.5 PER Performance measurement and evaluation	658.5 ROS Managing productivity	Next

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