Handbook of modern marketing  (Book) 

 - 2nd ed. 
 - New York  McGraw- Hill Book  1987 
 - various pagings  24 cm. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Universal Decimal Class. No.: </label>658.8(02) HAN  / 13392