TY  - BOOK
AU  - O'Neal, C. 
AU  - Bertrand, K.
TI  - Developing a winning J.I.T. marketing strategy : the industrial marketer's guide
SN  - 0132053039
PY  - 1991///
CY  - Englewood Cliffs
PB  - Prentice Hall
KW  -  Just-in-time systems--Handbooks, manuals, etc Industrial marketing--Handbooks, manuals, etc
ER  -