000 00480nam a2200145Ia 4500
008 010525t1971 000 0 eng d
020 _a0039101517
080 _a658.8 KOT
_b1652
100 _aKotler, P.
245 0 _aMarketing decision making: a model building approach
_h(Book)
260 _aLondon
_bHolt, Rinehart and Winston
_c1971
300 _a720p.
_c23 cm.
650 _aMarketing management--Decision making Marketing. Decision making--Mathematical models
999 _c3164
_d3164
035 _a1652